Fruit Masters

We love working with our buddies at Fruitmasters, a cooperative that delivers high end fruit to the retail market. Over the years, we’ve had the pleasure of assisting them in the introduction of various new varieties and promoting their prestigious soft fruit label, Prestige. Oh, and we made a limited edition of Kroon, a wild-fermented strawberry beer together. That was yummy.

Fruit Masters

Product launch

One of our standout events was the introduction of Morgana, an exciting new apple variety, set in the scenic Dutch Limburg region. We curated an influencer event that took place amidst the lush apple trees in various specially placed greenhouses. The setting was transformed into a magical apple-inspired wonderland, with stunning outdoor decor and a high-end lunch that featured delicious apple-infused dishes. Influencers and guests were captivated by the unique experience, which allowed them to fully immerse themselves in the world of Morgana and appreciate its exquisite taste and aroma. To cap things off, guests joined in as the juice of Morgana was transformed into apple syrup. You know, Stroop?

Exhibition Design

For the promotion of Prestige, Fruitmasters’ soft fruits label, we produced a series of trade shows featuring a stand called the Berry Library. The stage design of the Berry Library was inspired by a vintage wooden look, infused with an Alice in Wonderland feel. The whimsical and enchanting atmosphere of the Berry Library drew visitors in, encouraging them to explore and discover the exquisite range of Prestige soft fruits. The immersive experience at the Berry Library created a sense of wonder and excitement, leaving a lasting impression on the trade show attendees. ‘We’re all mad here.’

Did we get you?

If you are inspired by our projects, send us an email or give us a call at +31850657142. We are happy to put your imagination into reality too.

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